U.S. Soccer & Telemundo to Showcase U.S. National Team Games on the Spanish-Language Network
CHICAGO (Wednesday, February 27, 2002) - U.S. Soccer and Telemundo have joined forces to bring U.S. Men's and Women's National Team games to fans across the United States in a multi-year agreement with the Spanish-language network.
Feb. 27, 2002
CHICAGO (Wednesday, February 27, 2002) — U.S. Soccer and Telemundo have joined forces to bring U.S. Men's and Women's National Team games to fans across the United States in a multi-year agreement with the Spanish-language network. The agreement will feature 10 U.S. National Team broadcasts a year, including, for the first time, two U.S. Women's National Team matches every year.
Telemundo is the fastest growing U.S. Spanish-language television network and is home to popular soccer announcer Andres Cantor, well known for his famous "goal" call on soccer broadcasts in the United States for more than 10 years. Telemundo routinely features Mexican Soccer League games and the popular sports highlight show "Titulares Telemundo."
"This is an important partnership for U.S. Soccer and our National Teams," said U.S. Soccer Secretary General Dan Flynn. "Having a defined Spanish-language television home for our teams is critical in exposing our players and teams in the Hispanic market. We know there are many fans of U.S. Soccer who employ Spanish as their first language and will welcome the opportunity to focus on Telemundo as the Spanish-language home for U.S. Soccer."
The partnership begins this Saturday (March 2) with the U.S. Men’s National Team’s match-up against Honduras at 1 p.m. PT / 4 p.m. ET at Safeco Field in Seattle. Telemundo's first-ever Spanish-language telecast of a U.S. Women’s National Team match is scheduled for later this year at the 2002 Nike U.S. Women’s Cup, whose dates and opponents have yet to be finalized.
"With our U.S. Women’s National Team focused on defending their Women’s World Cup championship in 2003, this is the ideal time for us to ensure that every fan of the team has the opportunity to follow their preparation for China," added Flynn.
In addition to the Honduras match on Saturday, Telemundo is schedule to broadcast each of the seven matches on the U.S. Men’s preparation schedule for the 2002 World Cup. That schedule includes all three games of the Nike Road to Korea, which begins on May 12 in Washington D.C. against Uruguay, before continuing against Jamaica on May 16 at New Jersey’s Giants Stadium and concluding on May 19 in the new CMGI Stadium in Foxboro, Mass.
"IMG is very excited to be contributing to the development of U.S. Soccer's commercial value to the increasingly important Hispanic population of the United States," said Senior Vice President Brad Hunt of IMG, which represents U.S. Soccer for television and sponsorship. "We are convinced that the integration of Telemundo commercial time into U.S. Soccer's sponsorship benefits will provide value-added exposure for our corporate partners."
Senior Vice President of Sports for Telemundo Jorge Hidalgo echoed the strength of the U.S. Soccer partnership saying, "We are thrilled at the prospect of continuing our relationship with U.S. Soccer and we look forward to the many great events that lie ahead. This is truly a unique relationship and we’re very proud to be a part of it.”
U.S. MEN’S NATIONAL TEAM BROADCAST SCHEDULE ON TELEMUNDO
The first U.S. Women’s National Team game broadcast on Telemundo will be a part of the yet-to-be finalized 2002 Nike U.S. Women’s Cup in the Fall.