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Bill Sage Named Chief Administrative Officer of U.S. Soccer Federation


CHICAGO (Tuesday, February 16, 1999) - U.S. Soccer Secretary General Hank Steinbrecher announced today that MLS executive William C. Sage will join U.S. Soccer immediately as the Federation's new Chief Administrative Officer. Sage will begin his new role on Feb. 17 at the U.S. Soccer House in Chicago.

With the Federation, Sage will oversee U.S. Soccer's effective operations at Soccer House, including the daily management of U.S. Soccer business and the coordination of all U.S. Soccer departments. Sage will report to the Secretary General, while directly overseeing U.S. Soccer's Coaching, Finance, Legal, Membership Services and Referee Departments.

Sage most recently served as Major League Soccer's Executive Vice President of Operations, where he was instrumental in the start-up and development of the initial MLS business plan. A native of Michigan, Sage joined MLS as one of the league's original employees back in 1993, and was responsible for many of the league's day-to-day operations.

Prior to helping put MLS on the U.S. sports map, Sage was Commissioner of the American Professional Soccer League, the Division II professional league which would eventually grow into the A-League and serve as part of the crucial pyramid structure currently enjoyed by MLS and the United Soccer Leagues (formerly USISL).

Born July 15, 1946, Sage and his family (wife Amy and two daughters) will relocate to Chicago as he assumes his new role.


WILLIAM C. SAGE
Chief Administrative Officer, U.S. Soccer

An instrumental figure in the development of professional soccer in the United States during the last decade, Bill Sage joined U.S. Soccer as the Federation's Chief Administrative Officer on Feb. 17, 1999. With Major League Soccer since its inception, he oversaw all aspects of the league's operations as MLS's Executive Vice President of Operations, including day-to-day league operations, team stadium and game matters, competition issues, scheduling, and player, coaching and referee administration matters.

Prior to joining MLS in 1993 as one of the league's first employees, Sage served as the commissioner of the American Professional Soccer League (APSL) and chairman of the Western Soccer League (WSL). Many Major League Soccer players, coaches and administrators honed their skills in the APSL prior to the arrival of MLS. Sage has been involved with the development of Division I professional soccer since 1991, when he was appointed special assistant for pro league matters to former-USSF President Alan I. Rothenberg. Sage also played a key role in the preparations for professional soccer as a member of the USSF Pro League Committee and the ad hoc committee that preceded it. He previously sat on the USSF National Board and Executive Committee, and has served on the USSF Rules Committee.

Sage's first executive-level position in soccer was in 1985 when he served as president of the Seattle Storm Soccer Club of the WSL and president of F.C. Seattle, the club's parent, non-profit corporation. During his tenure in Seattle, Sage was not only instrumental in the development and management of the team, but also in establishing numerous soccer programs in the Pacific Northwest. While president of the Storm, Sage also served as WSL chairman from 1986-90, expanding the league to 12 teams. Sage eventually played an integral role in the WSL's merger with the American Soccer League as the new APSL became this country's first coast-to-coast professional league since the days of the NASL.

Sage was an attorney and business executive in Seattle from 1972-91, with the exception of a three-year tenure in Washington, D.C. as a Congressional Chief of Staff. A graduate of the University of Michigan (both undergraduate and law school), Sage's background includes private law practice, management of acquisitions companies and construction projects, service as a law clerk to a Washington State Supreme Court Justice, management of state and mayoral campaigns and a run for a seat on the Seattle Port Commission.

Born July 15, 1946, Sage and his family (wife Amy and two daughters, Elizabeth and Hattie) will relocate to Chicago as he assumes his new role.

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