Innovate To Grow Impact Report

USSF

Summary
The Innovate to Grow (ITG) Impact Report provides a comprehensive overview of the outcomes and lessons from ITG-supported programs across the United States. It highlights how investments in grassroots soccer are expanding access, reducing barriers, and strengthening the soccer ecosystem.
The report shares both quantitative outcomes and stories of community impact, showcasing the growth of soccer participation in underrepresented communities, as well as new opportunities for women, coaches, and referees.
HOW AND WHEN IT CAN HELP
- To support program design for state associations and clubs seeking models of innovative grassroots programming.
- To demonstrate the measurable outcomes of ITG funding to stakeholders and funders.
- As an advocacy tool to demonstrate the power of soccer as a force for good, to other funders and policy makers.
- To inform monitoring, evaluation and learning approaches of soccer organizations wanting to measure and understand their impact.
WHAT WE LIKE ABOUT THIS RESOURCE
The report combines data-driven insights with compelling community stories. It illustrates the transformative power of targeted investment in grassroots soccer, and provides a blueprint for others to demonstrate and communicate their impact.
KEY CONSIDERATIONS WHEN USING THIS RESOURCE
- How can your organization use similar impact data to advocate for funding or partnerships?
- What lessons from the report are most relevant to your local community context?
- How might your organization adapt successful models from other states to fit your needs?
ABOUT THE CONTRIBUTOR
The U.S. Soccer Federation is the governing body of soccer in the United States, responsible for developing the game at all levels. Through the Innovate to Grow Fund, established in 2017, U.S. Soccer has invested in grassroots programs nationwide to expand access, remove barriers, and make soccer more inclusive and sustainable for all.
CREDITING CONTRIBUTORS
The Resource Hub is made possible by the generosity of contributors. It demonstrates the rich expertise and collective team spirit that exists across our soccer community.
All resources that have been contributed to the Resource Hub are free for users of the Hub to learn from, adapt and implement in their own organization and community.
Where relevant, we encourage users of the resources to formally or informally credit the resource creator, to acknowledge their expertise and generosity.




